Privacy Policy

Privacy Policy

Last updated: 31st January 2025

This Privacy Policy describes how Lotus Wheel (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from lotuswheel.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.


How We Collect and Use Your Personal Information

To provide the Services, we collect—and have collected over the past 12 months—personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.


No Collection of Personal Health Information

We do not request, collect, or store any personal health or medical information. Our Services are intended for general fitness and wellness purposes, and we do not ask you to provide details about your health condition, diagnoses, or treatment. We strongly advise that you do not include any sensitive health information in communications with us (e.g., in messages, order notes, or emails).


What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Basic contact details including your name, address, phone number, email.
  • Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
  • Account information including your username, password, security questions.
  • Shopping information including the items you view, put in your cart, or add to your wishlist.
  • Customer support information including the information you choose to include in communications with us (e.g., messages via the Services).

Some features of the Services may require you to provide us with certain information. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

  • Companies who support our Site and Services (e.g., Shopify).
  • Payment processors (who collect payment information to process your payment in order to fulfill your orders and provide you with products or services you have requested).
  • Third parties collecting data via online tracking technologies (e.g., pixels, web beacons, software developer kits, third-party libraries, Cookies) for analytics or advertising purposes.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties, nor for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.


How We Use Your Personal Information

  1. Providing Products and Services. We use your personal information to perform our contract with you, including to:

    • Process payments and fulfill your orders
    • Send notifications related to your account, purchases, returns, exchanges, or other transactions
    • Create, maintain, and otherwise manage your account
    • Arrange for shipping and facilitate any returns and exchanges
    • Enable you to post reviews
  2. Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing or promotional communications by email, text message, or postal mail, and to display advertisements for products or services. This may include using your personal information to tailor the Services and advertising on our Site and other websites.

  3. Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe.

  4. Communicating with You. We use your personal information to provide you with customer support and to improve our Services. This is in our legitimate interest to be responsive and maintain our business relationship with you.


Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies used by Shopify (which powers our store), see Shopify’s Cookie Policy. We use Cookies to operate and improve our Site and Services (e.g., to remember your actions and preferences), to run analytics, and better understand user interaction with our Services (in our legitimate interest to administer and optimize them). We may also allow third parties and service providers to use Cookies on our Site to better tailor the Services, products, and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can set your browser to remove or reject them. Removing or blocking Cookies can negatively impact your user experience and may cause some of our Services or features to work incorrectly or not at all. Blocking Cookies may not entirely prevent information sharing with third-party advertising partners.


How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy, including:

  • Vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
  • Business and marketing partners, including Shopify, to provide services and advertise to you. They will use your information per their own privacy notices.
  • With your consent or at your direction, such as to ship products or through social media widgets or integrations.
  • Affiliates or within our corporate group, in our legitimate interest to run a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, or to comply with legal obligations (e.g., responding to subpoenas), or to enforce our rights.

We have disclosed the following categories of personal information in the past 12 months for the above purposes:

  • Identifiers and contact details
  • Commercial information (orders, shopping, customer support)
  • Internet or other network activity (usage data)

We do not use or disclose sensitive personal information (e.g., health or medical data) for inferring characteristics about you.


User-Generated Content

Our Services may allow you to post product reviews and other user-generated content. If you choose to submit content publicly, it is visible to anyone. We cannot control third parties who may have access to that information, and we are not responsible for their use, misuse, or security of that information. Please exercise caution when posting or sharing information publicly.


Third-Party Websites and Links

Our Site may link to websites or platforms operated by third parties. If you follow these links, you should review the third parties’ privacy and security policies. We are not responsible for the privacy or security of such sites, nor the accuracy or reliability of any information found on them. Any links we include do not imply our endorsement of the third parties’ policies or practices, unless explicitly stated.


Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Any information you send us may not be secure in transit. We recommend not sending sensitive or confidential information through unsecure channels.

We retain personal information as long as needed to provide the Services, comply with legal obligations, resolve disputes, or enforce agreements and policies. The exact duration depends on the nature of the information and the reason we collect it.


Your Rights and Choices

Depending on your jurisdiction, you may have rights regarding your personal information, such as:

  • Right to Access/Know what personal information we hold about you.
  • Right to Delete personal information we maintain about you.
  • Right to Correct inaccuracies in your personal information.
  • Right of Portability to receive a copy of your personal information.
  • Right to Opt Out of Sale/Sharing or Targeted Advertising if applicable by law.
  • Right to Limit Use and Disclosure of Sensitive Personal Information if applicable by law.
  • Restriction of Processing, in certain circumstances.
  • Withdrawal of Consent, where we rely on your consent for processing.
  • Appeal if we deny your request.
  • Managing Communication Preferences, such as unsubscribing from promotional emails.

You can exercise these rights as indicated on our Site or by contacting us (see “Contact” below). We may need additional information to verify your identity before honoring your request.

We use Shopify’s ad services (e.g., Shopify Audiences) for tailored advertising. If you wish to restrict Shopify merchants from using your personal information for such services, visit Shopify’s Privacy Portal.


Complaints

If you have any complaints about how we process your personal information, please contact us (see “Contact” below). If you are unsatisfied with our response and local laws allow, you may have the right to lodge a complaint with your local data protection authority or appeal our decision.


International Users

We may transfer, store, and process your personal information outside your home country, including in the United States. Staff and third-party service providers in these countries also process personal information for us.

If we transfer your personal information out of Europe, we rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, unless the data transfer is to a country deemed adequate by relevant authorities.


Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at contact@lotuswheel.co.nz